I was responsible for coordinating the full product-development lifecycle, including strategic planning, requirements analysis, QA testing, and product launches. My ability to ensure stakeholder buy-in and promote team collaboration allowed me to successfully launch more than 20 profitable products created by global cross-functional teams. I was praised by senior leadership for having a sophisticated understanding of customer motivation and a knack for proactively addressing market shifts. I have an extensive background in both market research and Agile methodology. I served as Scrum Master & Product Owner for multiple software projects before earning a role as Strategic Product Manager. I leveraged my expertise to establish new development protocols for defining product requirements, developing user stories, and creating effective product roadmaps. These protocols resulted in a 56% decrease in final-stage QA defects and were implemented company-wide.