I am an online marketer at heart and began my digital journey as a webmaster with a flair for digital marketing.I have held many positions in my career path which have led me to my current role as Head of Paid Search. It’s almost as interesting as some of the user paths to conversion that I have seen in my digital career. I have worked on strategy and campaign management for FNB, All The Foschini Group brands that have e-commerce stores including a number of other clients across Search, Display, YouTube & paid social campaigns.